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Business Failure Can Be Optional

Choose any list of “top reasons” for business failure, during any period of time, from any business record or database, etc, …

Testing Testing Testing

Do not fall in love with a cute marketing idea just because you and your team like it. This is a sure way to miss an opportunity and in…

Lower Pricing Is Not The Answer

Are you tempted to price your products/services lower than the competition to boost your sales? What stops the competition from retalia…

Your Business Can Only Have One Problem

OK, perhaps two problems? Certainly not ten! You may have 30 issues you battle with each day in your business, but I always challenge m…

The Power Of Checklists

Last week my 5-minute-old daughter, Sophia, reminded me, yet again, of a powerful but often-overlooked business tool: the Checklist.

You Create, We Improve

…that’s what your customers might be saying. Or as Henry Ford put it

” If I’d asked customers what they wanted, they would hav…

Try 1000 Times In 1000 Ways

Beware of confusing your vision with your strategy.
Don’t forget that the strategy must always be at the service of the vision. And…

We Can Be Blind To The Obvious

Near misses in business are more prominent than you think, and as Nobel Laureate Daniel Kahnman puts it, ‘We can be blind to the obvi…

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